Sustainable utilisation
‍in your agencyΒ 

To keep your agency busy, you need more than just a new project: you need a system.
Find out what causes underutilisation, which strategic levers you can use and how successful agencies optimally manage their resources.
How underutilisation slows agencies down

Low utilisation is a
‍
structural riskΒ 

When project capacity utilisation fluctuates, it is not only revenue that suffers,
but often also quality, the team and your long-term planning security.
Unpredictable revenue
Unused capacity
Risk due to idle time
Declining margins
No future viability
Without stable capacity utilisation, your agency cannot develop healthily.
This creates a cycle of stress, uncertainty and wasted resources, even though the potential is actually there.
Economically decisive

Stable utilisation as a lever for success

Predictable revenue = predictable growth
Higher profitability through better calculation
Strategic focus instead of flying blind operationally
More satisfaction in the team
The solution

Utilise agenciesΒ more effectively

Instead of working harder, you should manage more effectively. These levers bring about real change.
‍

Plan sales channels strategically

If too few enquiries are coming in or the pipeline is empty, there is only one solution: a sales system that regularly generates qualified leads.
πŸ‘‰ Expand online visibility
πŸ‘‰ Standardise & accelerate quotation processes
πŸ‘‰ Systematise successful pitching
πŸ‘‰ Establish retainer models for predictable revenue
Strategic sales are the basis for consistent utilisation, without pressure and cold calling stress.

Actively manage your project pipeline

Many agencies fall into the workload trap because they don't have an overview of current and upcoming projects.
πŸ‘‰ Visual roadmap with forecast & workload
πŸ‘‰ Prioritisation according to strategic fit & resources
πŸ‘‰ Early warning systems for over- or under-utilisation
πŸ‘‰ Clear transition between sales & operations
Those who know what's coming can plan and make decisions better.

Standardise processes efficiently

When every job is different, meetings run over time and handover processes get stuck, there is no time left for new projects.
πŸ‘‰ Processes for quotes, kickoffs, project launches
πŸ‘‰ Consolidate & centralise your tool landscape
πŸ‘‰ Fewer meetings, more output
πŸ‘‰ Define handover processes & responsibilities
Standardised processes create space for revenue-related tasks and reduce friction losses.

Optimise capacity planning

If you don't have an overview of who is available when and how, you end up with idle time or overload. Well-thought-out capacity planning ensures that tasks are distributed sensibly and resources are fully utilised.
πŸ‘‰ Transparency about available capacities
πŸ‘‰ Distribute tasks according to skills and availability
πŸ‘‰ Dynamically reschedule in case of changes (e.g. with AI support)
πŸ‘‰ Use time tracking to analyse utilisation
With a clear overview of capacities, planning is based on facts, not feelings.
Start free trial
The result

Change your project situationΒ 

Turnover
Predictable growth instead of hope
Stable capacity utilisation creates the basis for long-term, predictable growth.
Consistent income through strategic order distribution
Better scalability through resource security
Efficiency
More output, less effort
Clear processes and targeted use of resources lead to significantly higher productivity.
Shorter project turnaround times
Less idle time, less overtime
Team
Motivated team with a clear focus
Satisfied employees are no coincidence; they are the result of meaningful utilisation and transparency.
Better employee retention
Lower turnover & higher quality
More than 4,000 teams love awork
Frequently asked
questions
&
answers
How can I tell if my agency is underutilised?
How do I measure my agency's utilisation correctly?
Do I need to introduce a new tool immediately to improve capacity utilisation?
What are the specific benefits of a visual project roadmap?
How quickly can better capacity utilisation be achieved?
Is awork specifically designed for agencies?

Got a minute?! πŸ˜‡

Or five? Get a super fast overview of awork and how it fits your team's needs - before even finishing your coffee, promised!

Start free trial

Try all features with your team - no strings attached. 🀞